welcoming Patrick Simard as Chief Operating Officer (COO)

Station Agro-Biotech welcomes a world-class leader!

We are proud to announce the appointment of Patrick Simard as Chief Operating Officer (COO).

With more than 35 years of leadership and business development experience, Patrick has made his mark in the beverage and consumer industries through key strategic roles, including President at Red Bull, Senior Vice-President and Head of the Canadian Business Unit at GardaWorld, Senior Director B2B Canada at RONA, as well as multiple leadership positions at Labatt | AB InBev over more than 20 years. His remarkable track record makes him a major asset in accelerating our growth and strengthening our partnerships.

His arrival reflects our growth ambitions, our capacity for innovation, and our determination to position ourselves as a key player in the market.

At Station agro-biotech, we operate the only facility in Canada equipped to sterilize more than 60M ready-to-drink cans annually. A unique advantage that paves the way for groundbreaking innovations. We are confident that Patrick’s leadership, expertise, and strategic vision will drive our brands and our company to new heights.

Welcome to the team Patrick! 👋